Jake Larsen – YouTube Ads PlayBook

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– Learn the elements of a successful youtube campaign

– Learn our 7 step video ad framework to create winning video ads

– Set up the perfect budget to not waste a cent on ads that aren’t working

– Properly structure your campaigns so you can see exactly what’s working at a glance

– Understand the math and metrics behind a profitable YouTube Ad campaign.

– Drive High quality leads with Youtube Ads

– Know the 5 levers you can pull to fix broken ads

– Drive more leads, webinar registrations, applications, and phone calls

The Playbooks For Winning With YouTube Ads

Playbook 1: Video Ad Strategy

– The YouTube Ad Strategy to know the elements of a successful YouTube Ad Campaign

– Which metrics you need to measure for a profitable YouTube Ad Campaign

– The YouTube Ad Journey to know which offers work best to which audience

– The audience survey to get inside the mind and heart of your core audience

Playbook 2: Video Ad Creation

– Learn our 7 step video ad framework to create winning video ads.

– Discover simple creative tips to increase viewer engagement.

– Get access to our video ad frameworks worksheet to help you write and script your video quick and easy.

– Watch real working video ads and a breakdown of WHY they work so you can model them.

Playbook 3: YouTube Ad Campaign Setup

– How to properly set up your tracking so you can track everything from view to purchase.

– How to properly structure your campaigns so you can see exactly what’s working at a glance

– How to build relevant audiences that are ready to buy your products

– Discover the best targeting methods to pinpoint your exact audience

– How to allocate your budget wisely so you don’t waste money

Playbook 4: Video Ad Optimization & Scale

– Understand the math and metrics behind a profitable YouTube Ad campaign.

– Which metrics should you focus on and which ones can you ignore

– If your ads aren’t working, what are the 5 levers you should pull to fix them.

– How do you scale your winning campaigns without breaking them.

Playbook 5: Case Studies

– How to drive high quality webinar leads with YouTube Ads

– How to sell your ecommerce products with YouTube Ads

– How to book high quality calls for your coaching / consulting business

– How to grow your YouTube Channel with YouTube Ads

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