Dan Kennedy & Bill Glazer – Marketing Blueprint Seminar

Dan Kennedy & Bill Glazer – Marketing Blueprint Seminar

Archive : Dan Kennedy & Bill Glazer – Marketing Blueprint Seminar

Even if you’re a seasoned, successful practitioner, there was enough to learn. For example, Mike Crow, who runs ‘Millionaire Inspector,’ has a fantastic info-business working with home inspectors all over the country. Despite his experience and success in the information industry, he took the time to attend the Blueprint Seminar and stated:

“This WILL catapult my company to new heights!” Bill has a proven method for matching back-ends with front-ends. Just a couple of the advanced strategies will immediately affect the way I do business.”

Later, you’ll find more information about the Blueprint Seminar, as well as a partial list of what was covered. If you investigate it, I believe you will be astounded by its comprehensiveness!

If you’re thinking, “Geez, it’d be a mistake to miss this,” there is a solution.
Along with the actual info-business blueprints, you can purchase an edited Audio Highlights Package on 6 CDs. Bill was produced and delivered, as well as pictures and step-by-step instructions. And more than 500 pages of handouts.

This one-day event might cost as much as $895.00. (Depending on the level of membership in the Glazer-Kennedy Inner Circle). However, you can save $200 by purchasing this entire Home Study Package for only $697.00.

To be honest, it was Bill’s idea to make it so cheap. The information contained on the CDs and course books is easily worth ten times that sum.

Do you want to see what you missed… Bill Glazer discussed the following topics at the Information Marketing Business Development Blueprint Seminar:
• Seven Decisions the New Info-Marketer Needs to Make\s• How to Evaluate a Niche or Subculture Market\s• How to Thoroughly ‘Profile’ the Prospective Customer\s• How to Leverage the Affinity You Have with a Niche\s• How to Create a Relationship with a Niche You Have NO Affinity With\s• How to Get Testimonials When You Just Start Out in a Niche\s• How to Get GREAT Testimonials From Customers/Members\s• How to Use Your Lead Generation Strategies to Give You a Whole Lot More Information About Your Market Than JUST New Leads
• A Close Look at a Beginning, Simple Marketing Funnel\s• An Inside Look at the 6 Year Evolution of Bill’s Marketing Funnel\s• An Inside Look at Bill’s 2004 Marketing Funnel\s• How to Create Joint Ventures That Produce Good Leads @ Bargain Cost\s• How to Work Effectively With Trade Journals and Associations\s• How to Systemize and Automate the Entire Marketing Funnel\s• How to Grow Rapidly with Minimum Staff\s• How to Find the Right Staff for an Info-Marketing Business (#1 headache I hear!)
• When to Give Up the Front-End and Concentrate on the Back-End\s• The Easiest Ways to Create Back-End Products
• Different Coaching Program Models to Consider\s• Outside-The-Box Lead Generation Strategies (Like “The Industry Survey”)\s• Successful Uses of Audio-Tapes and CDs as Sales Tools\s• How to Sell Via Trade Shows, Seminars and Speaking Opportunities\s• How to (Legally) Use Broadcast FAX\s• How to Mine Unconverted Leads 12 To 36 Months After Acquisition\s• How to Build the Most Saleable Info-Products/Kits\s• How to Minimize Refunds\s• How to Maximize Referrals\s• THE COMPLETE BUSINESS BLUEPRINT – Used for Bill’s ‘BGS Marketing’ Business\s• How to Maximize Profits AND Customer Value with ‘Forced Continuity’\s• How to Front-End a Newsletter\s• How a “Offline Guy” Uses the Internet Painlessly and Profitably\s• An Inside Look at the Financial Truths of Info-Businesses: Actual Revenues, Costs, Profits, etc. (Real Case Histories)\s• How to Identify Missed Opportunities in Your Info-Business Plan\s• 7 Most Frequently Made Mistakes to Avoid\s• How to Expand from One Niche to Multiple Niches – How I’m Doing It Now\s• How to ‘Negotiate’ with Media to Make Sure You Get the Best Deal… Even After They Already Said You’ve Got the Best Price\s• How to Analyze New Vendors to Avoid a Business Nightmare\s• Copywriting Formulas and Shortcuts (Bill will give you his own copywriting questionnaire that he personally uses before he writes any copy for a client or himself.) Frank Discussion on Outsourcing vs. Doing it In-House (The Pros and Cons)\s• When Do You Give Up on a Niche

Dan Kennedy & Bill Glazer – Marketing Blueprint – 6 CDs – 35MP3s
Contents:

Create Product\s-Affinity
-Research Market
-Invest in Other People’s Products
-Dedicate Time\sLead Generation
-Trade Journals
-Broadcast Fax
-Direct Mail\s-4-Page Personalized Letter
-Postcards
-Magazine Tear Sheet With Personalized Post-It\s-Third Party Endorsements
-Articles
-Referrale\s-Joint Ventures
-The Internet\sMarketing Funnel
A. Original: (1999) (1999)
-Day 1: Mail 1st Report
-Day 15: Mail 2nd Report\s(3-Pay Option)\s-Day 30: Mail 3rd Report\s(Try Before You Buy) (Try Before You Buy)
B. Today (2001+)
-Day 1: Fax/Email and Free Report
-Day 4: Postcard #1\s-Day 10: Postcard #2\s-Day 15: Fax
-Day 22: Bank Big with Tape/CD (3-Pay Option) (3-Pay Option)
-Day 30: Fax
-Day 37: Final Notice – Tuit Letter\s(Try Before You Buy) (Try Before You Buy)
-Day 46: Fax
-Day 48: Outbound Call\sBackend
-Monthly Newsletters/CD Interviews
-New Products sales
-Sales Of Other People’s Products
-Barry Shamis – Hiring
-T.J. Rohleder – Ruthless Marketing
-Larry Conn – Yellow Pages
-Seminars (Own and Others) (Own and Others)
-Coaching Program
-Voice Broadcast Commissions\s-Repeat Rewards Commissions
-Thanksgiving Greeting Cards Promotion
-Premium\s-GKIC Memberships

COURSE CONTENT